Richard: Rouge is about the women who created the cosmetic industry, the first multibillion-dollar category founded primarily by women. I have to tell you that I was surprised that there wasn’t really a major novel about the book before. Being an ad man and having run everything from Avon to Revlon, as accounts, and having worked with many, many, many well-known female entrepreneurs, I thought this was the book that I needed to write. It’s really an homage to all the amazing female entrepreneurs who founded this incredible category.